Today at the annual tourism fair (FITUR) in Madrid, a team from La Zagaleta, headed by Ignacio Pérez Díaz, head of Business Development for La Zagaleta Group, has announced their collaboration with the Marbella Town Hall to organize and host FORO LA ZAGALETA, as part of the 2012 Marbella Luxury Weekend.
The forum will feature speakers and roundtable discussions from a brand & luxury-related background, in various fields like tourism, retail, technology, sports and marketing. The meeting, suggested by the city Town Hall Tourism councillor, Mr. José Luis Hernández, to strengthen and consolidate the success of the 2012 Marbella Luxury Weekend fair, will focus on the current issues that defy and propel the concept of branding in an increasingly fragmented market, as well as analysing predicted trends for the upcoming years.
Read the Full Story here. www.marbella.es